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Category: Communication

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Optimise your email signatures in 5 steps

  • Communication
07/06/2022

Exchanges via emails occupy a large part of our daily lives. In the professional world, more than 36emails are received every day by employees in France. A total of 75 emails are exchanged daily. Yet how much time have you wasted trying to retrieve your recipients’ contact details during an exchange of emails? This happens … Lire la suite

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5 mistakes that can harm your branding

  • Communication
07/06/2022

We live in a world where image is everything! That’s why branding is essential if your business is to thrive on a daily basis. But what does branding really mean? Branding, also known as brand image, refers to all your marketing actions aiming to create attachment between your customer and your company. This includes the … Lire la suite

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How do you create an attractive email signature?

  • Communication
07/06/2022

The email signature is essential to optimisation of the customer relations experience on your emails and reinforcement of your brand image. It ends your emails on a positive, attractive note. It makes your brand image visible and engaging. The email signature is a self-promotional space in your and your employees’ emails, and opens up a … Lire la suite

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4 tips for effective greetings

  • Communication
07/06/2022

It’s time for the festive season! For many people, the holidays are a time of fun, but for businesses, it’s a time of opportunity to implement a special holiday marketing strategy. Indeed, this is the time to wish success, happiness and good health to your entire network and to create an unforgettable customer experience. But … Lire la suite

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What are the best GDPR practices for email communication?

  • Communication
07/06/2022

Personal data protection management is a recurring issue in marketing. It’s governed by the General Data Protection Regulation (GDPR). During their communication operations, a marketer’s mission is to promote their company’s brand, in order to make it known and attract new customers. They must also comply with the GDPR when they collect and use data … Lire la suite

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Employee email, an ecological alternative to mass emailing

  • Communication
07/06/2022

Emails are indispensable in our society. It’s a company’s primary means of communication And what with the health crisis and telework, it’s even more essential today. Boost My Mail is a tool for managing employee email signatures. The solution is an ecological alternative to mass emailing solutions, which consume a great deal of energy. Capitalise … Lire la suite

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