Do you know how many emails are exchanged every day in France? 1.4 billion! Email is a very powerful communication tool. Here are a few tips for a successful email campaign with a simple email signature. Synchronise your email campaign with your colleagues’ email signatures The email signature is a communication channel with a real … Lire la suite
Take full advantage of your summer by anticipating dissemination of your marketing campaigns on your employees’ email signatures! A good way to keep your recipients informed of your news throughout the summer. Email is a company’s primary communication channel Every day, between 30 and 40 emails are sent by each of your employees. With an … Lire la suite
Inbound marketing is a marketing process that consists of getting customers to come to your brand rather than going out to find them. This way of approaching future clients totally changes the nature of the relationship with them. The classical sales cycle is changed from beginning to end. The goal of inbound marketing ↗ (ouvre … Lire la suite
Digital marketing is an essential lever in a company’s strategy. 1.4 billion, that’s the number of emails sent every day in France. With an opening rate of 86%, the daily email has no reason to be jealous of mass email campaigns! It’s a trusted communication channel that should be regarded as one of the pillars … Lire la suite
It’s an underestimated lever, perhaps even unsuspected in the face of SEO, SEA and SMO techniques, but increasing a website’s traffic through email signatures is possible! Explanations… Your email signatures’ neglected potential The email signature is often neglected although it’s a real asset when it comes to communicating on your company. The survey conducted by … Lire la suite