Chesneau ↗ (opens in a new window) is a business insurance broker. We met Marie Doxin, Digital Project Manager, who shared her experience using the Boost My Mail solution. How did you hear about Boost My Mail? We met Boost My Mail’s CTO during an event organised by the Nantes-based ADN Booster network, ↗ (opens … Read more
Inbound marketing is a marketing process that consists of getting customers to come to your brand rather than going out to find them. This way of approaching future clients totally changes the nature of the relationship with them. The classical sales cycle is changed from beginning to end. The goal of inbound marketing ↗ (opens … Read more
LBA Walt ↗ (opens in a new window)er France is an accounting, auditing and consulting firm. Interview with Nathalie Ganaye, Communications Manager, who tells us more about the choices that led her to subscribe to Boost My Mail! She comes back in particular to email, a powerful communication vector. Email signature? We had a problem … Read more
Digital marketing is an essential lever in a company’s strategy. 1.4 billion, that’s the number of emails sent every day in France. With an opening rate of 86%, the daily email has no reason to be jealous of mass email campaigns! It’s a trusted communication channel that should be regarded as one of the pillars … Read more
But what exactly is the GDPR? The GDPR, standing for General Data Protection Regulation, ↗ (opens in a new window) is a European law enacted on 24 May 2016 and applied since 25 May 2018. The text provides for and governs use of personal data and therefore impacts all companies collecting personal data on French … Read more
Programme your campaigns with ease From now on, you can activate a default campaign. It’s generated automatically when the current banner’s deadline has passed. No more stress, your campaigns are always up to date! Assign multi-signatures to your employees Does one of your employees represent several entities within your Group? You can assign them several … Read more