An impactful email signature is essential in order to optimise customer relations and increase a company’s visibility. A signature enables you to conclude an email in an attractive, pointful way on all your employees’ emails....
Exchanges via emails occupy a large part of our daily lives. In the professional world, more than 36emails are received every day by employees in France. A total of 75 emails are exchanged daily. Yet...
We live in a world where image is everything! That’s why branding is essential if your business is to thrive on a daily basis. But what does branding really mean? Branding, also known as brand...
The email signature is essential to optimisation of the customer relations experience on your emails and reinforcement of your brand image. It ends your emails on a positive, attractive note. It makes your brand image...
To maximise your profit, you need to close as many leads as possible. To do so, salespeople work very hard to turn your leads into customers, but it’s not always easy… The task can sometimes...
It’s time for the festive season! For many people, the holidays are a time of fun, but for businesses, it’s a time of opportunity to implement a special holiday marketing strategy. Indeed, this is the...
Notaires Office is an innovative network of notaries’ offices based on the cooperative model and present throughout France. Their goal is to establish a reference brand for a modern notary’s practice in order to meet...
For effective communication, brands want to be transparent and responsive. While traditional forms of advertising still exist, companies are seeking users’ and influencers’ opinions on how to present themselves in more authentic ways. Influencer marketing...
REALITES is a territorial developer that provides meaningful real-estate solutions with and for cities and metropolises, creating value, attractiveness and economic development. Founded in 2003 by its CEO Yoann CHOIN-JOUBERT, REALITES operates in France and...
After a 2020 impacted by the health crisis, every company had to rethink its way of communicating and adapt to a constantly changing situation. For 2021, digital technology is central to our business challenges, it’s...
These days, animated images (GIFs) figure prominently on social networks. Most brands use them to assert their visual identity and we see them more and more often in our emails and newsletters. Good news! You...
Boost My Mail, a key player in the French email signature market, has just raised €1 million to accelerate marketing of its web platform. Ouest Croissance and BPI, the operation’s partners, were particularly impressed by...
VM is Herige Group subsidiary specialising in materials trading. A Vendée-based family-owned company founded in 1907, it now has 1,100 employees. The company has 862 sales outlets in the west of France and Normandy. Perrine...
Digital marketing is of key importance to companies these days. And it’s become all the more important since the health crisis. Digital technology is everywhere and is invading all areas of marketing. From promotion to...
The email signature has potential that’s still too rarely exploited. Yet this space in emails increases your marketing actions’ reach tenfold. It’s a communication space in its own right, a new sales channel accessible to...
Personal data protection management is a recurring issue in marketing. It’s governed by the General Data Protection Regulation (GDPR). During their communication operations, a marketer’s mission is to promote their company’s brand, in order to...
Emails are indispensable in our society. It’s a company’s primary means of communication And what with the health crisis and telework, it’s even more essential today. Boost My Mail is a tool for managing employee...
The email signature is an ideal communication space for your company’s self-promotion. Boost My Mail provides a new feature in partnership with the designer Canva, for creation of an email banner in your email signature....
Email is companies’ primary communication channel. The average employee sends 40 emails a day. In an increasingly digitalised world, optimising customer relationships in emails and making them more human has become a necessity. As we...
Let’s stay mobilised The health crisis has had an unprecedented impact on companies in France and around the world. You have to adapt on a daily basis, strengthen your digital communication, maximise telework and wear...
The start of the new business year is a good time to check in with your customers and partners. It’s also the right time to give your email signature a facelift: . Email is still the...
Do you know how many emails are exchanged every day in France? 1.4 billion! Email is a very powerful communication tool. Here are a few tips for a successful email campaign with a simple email...
It’s January and best wishes for success, happiness and good health for the coming year are well underway. Good intentions are there but sometimes the task of wishing Happy New Year to your entire professional...
The email signature is a space that companies still make far too little use of. However, it can be a real communication lever when it’s properly used. Here are 5 tips on how to make...
A unified email signature personalised with your brand’s colours reinforces your company’s professionalism. Below, find out how to create a top-quality professional email signature. Give your digital identity a makeover Creating a new email signature...
Take full advantage of your summer by anticipating dissemination of your marketing campaigns on your employees’ email signatures! A good way to keep your recipients informed of your news throughout the summer. Email is a...
More than 200 billion emails are sent every day worldwide. With an average open rate of 85%, email is a powerful communication channel. Promoting your brand in your email exchanges is not an option! Creating...
Stén Bienvenu, the Classe 7 communication agency’s founder and director , has become a brand ambassador for Boost My Mail. Convinced of the solution before becoming an influencer, he looks back on his early days...
Chesneau is a business insurance broker. We met Marie Doxin, Digital Project Manager, who shared her experience using the Boost My Mail solution. How did you hear about Boost My Mail? We met Boost My...
Inbound marketing is a marketing process that consists of getting customers to come to your brand rather than going out to find them. This way of approaching future clients totally changes the nature of the...
LBA Walter France is an accounting, auditing and consulting firm. Interview with Nathalie Ganaye, Communications Manager, who tells us more about the choices that led her to subscribe to Boost My Mail! She comes back...
Meeting with Sébastien Hardy Actual Systèmes is a computer equipment wholesaler. Sébastien Hardy, head of the Nantes branch, was kind enough to answer our questions and share his user experience with Boost My Mail. Why...
Meeting with Tristan Auriol, IT Infrastructure Manager and Maëva Bureau, Communication Officer Vigicorp is a Nantes-based agency specialising in technical development of innovative digital tools. When it launched a year ago, Boost My Mail asked...
Digital marketing is an essential lever in a company’s strategy. 1.4 billion, that’s the number of emails sent every day in France. With an opening rate of 86%, the daily email has no reason to...
But what exactly is the GDPR? The GDPR, standing for General Data Protection Regulation, is a European law enacted on 24 May 2016 and applied since 25 May 2018. The text provides for and governs...
Programme your campaigns with ease From now on, you can activate a default campaign. It’s generated automatically when the current banner’s deadline has passed. No more stress, your campaigns are always up to date! Assign...
It’s an underestimated lever, perhaps even unsuspected in the face of SEO, SEA and SMO techniques, but increasing a website’s traffic through email signatures is possible! Explanations… Your email signatures’ neglected potential The email signature...
Brands are assigning increasing importance to the image they reflect online; but despite their efforts, they often underestimate the potential of their email signature, which can be a powerful communication channel. The email signature: an...
In many companies, updating email signatures is a real headache. The person in charge of communication often has to get on everyone’s back to perform manual updates. Switching to automatic mode, with a tool for...